AI Insights · Timothy · July 2025
Top 5 Pixel Games on Android in New Zealand: Q2 2025 Performance
Explore the Q2 2025 performance of the top 5 pixel games on Android in New Zealand, with insights on downloads, revenue, and active users.
In the second quarter of 2025, the performance of pixel games in New Zealand on the Android platform showcased some intriguing trends. Here's a closer look at the top five games and their key performance metrics.
IdleOn - The Idle RPG from LavaFlame2 saw a fluctuation in weekly revenue, peaking at approximately $679 in late April. Weekly downloads remained moderate, with a slight increase towards the end of June, reaching 39. Weekly active users experienced a decline from 95 to 64 over the quarter.
The World of Magic: IMO by Com2uS recorded varying weekly revenue, with a high of $713 at the start of the quarter. Downloads were negligible, while active users were minimal, with a slight presence in June.
Cup Heroes, published by VOODOO, maintained a consistent revenue stream, peaking at $375 in late May. Downloads began high at 808 and gradually decreased, while active users remained robust, starting at 3.8K and ending at 3.4K.
Realms of Pixel from NovaSonic Interactive Limited experienced a decline in downloads from 274 to 64 by the end of June. Weekly revenue also showed a downward trend, ending at $116. However, active users showed a recovery in June, increasing to 217 before settling at 140.
Idle Obelisk Miner by Checkbox Entertainment LTD had consistent revenue, with a peak of $268 in early April. Downloads were initially steady but ceased towards the end of the quarter.
These insights, provided by Sensor Tower, highlight the dynamic nature of the mobile gaming market in New Zealand. For more detailed analytics, visit Sensor Tower's platform.